Social Media Specialist Job at Carolina Yacht Club

Carolina Yacht Club Wrightsville Beach, NC 28480

$13 - $20 an hour

Position Title: Social Media and Communications

Job Summary: Is responsible for ensuring a consistent and positive communication experience for Club Members. Encourages participation in club events and enjoyment during club hours. Responsible for graphic design and layout of the club’s regular publications, member promotional/marketing pieces, and miscellaneous other published materials. Responsible for website administration and creating new and updated web pages and their content. Responsible for updating the club's digital billboard.
Responsible for updating the club's social media platforms with fresh content and managing those platforms. This position also includes responsibility for using the club communications platform to send out messages, emails, and reminders to the membership.

Club Information: Carolina Yacht Club (CYC) is a member-owned private yacht club established in 1853 on the shores of Wrightsville Beach, NC. CYC has both sound and oceanfront property for our members' enjoyment.

CYC is an active sailing club, both racing and recreationally. Our members are encouraged to participate in the many sailing series and regatta opportunities offered throughout the year. In addition to sailing, the club provides an active, fun, family atmosphere where members, their spouses, and their children can come to socialize, relax on the beach, swim, or participate in the many other fun club activities and watersports in the sound and ocean off Wrightsville Beach.

Reports to: General Manager

Education and/or Experience
● Experience in Graphics Design, Website Design, Communications Journalism or a related major.
● Experienced in web editing and formatting using WordPress.
● Experience performing substantive editing, editing for style, and proofreading.

Job Knowledge, Core Competencies, and Expectations
● It’s imperative that the person(s) performing this job title have an upbeat and “excitability factor” when communicating to our membership.
● Digital and hard copy communications become conversation topics and a “front and center” representation of the Club and its daily activities. Proficiency in various programs, including Mail Chimp, WordPress, InDesign, PhotoShop,
Illustrator, WordPress, Google Docs, Google Sheets, Google Forms, and Google
Slides.
● Collaborates with department managers to gather content and ensure deadlines are met for notifying the membership

Job Tasks/Duties
● Generates web-based communications.
● Maintains and improves the club’s WordPress website.
● Designs and produces calendars, posters, brochures, flyers, invitations, menus, signs, and informational marketing pieces for upcoming events.
● Gathers information and creates and distributes the club’s weekly updates via MailChimp while following proper review procedures.
● Updates the Club’s Google Calendar with all Club Events and ensures they are updated with items such as registration and sign-up information when needed.
● Assists all departments with their graphic and communication needs.
● Takes photos or collects photos from event participants or members to utilize in publications or to update social media.
● Updates all of the club's Social Media platforms. (Currently, Instagram and FaceBook)
● Update the club’s digital billboard using UCView or other digital billboard software that will accomplish the same goal.
● Other duties as assigned by the General Manager.

Job Types: Full-time, Part-time

Pay: $13.00 - $20.00 per hour

Ability to commute/relocate:

  • Wrightsville Beach, NC 28480: Reliably commute or planning to relocate before starting work (Required)

Experience:

  • Marketing: 1 year (Preferred)

Work Location: In person




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