As a socially responsible health care employer and provider, we require our associates to show proof of annual influenza and COVID-19 vaccinations unless approved exemption is provided. An approved exemption from COVID-19 vaccination will require weekly testing for the Associate. Additional information will be provided by HR upon hire.

Planned Parenthood of Greater Ohio is seeking a mission-minded Associate to join us as a full-time (37.5 hours per week) Digital Communications Manager.

SUMMARY

Under the leadership of the Director of Marketing, the Digital Communications Manager will oversee digital communications that fulfill our organizational mission, vision, values, business, and fundraising goals. This position will collaborate with the Marketing and Communications team, department partners, and external vendors to maximize successful communications strategies that inspire patients, clients, donors, corporate supporters, activists, organizers, and community leaders. The Digital Communications Manager will be someone who thrives in the digital space, is passionate about creative social media communications, and who is a strategic planner.

WHY YOU SHOULD JOIN?

Our Mission

We protect, promote, and provide empowered health care for people throughout Ohio.

• We respect and honor all people
• We are committed to a diverse and inclusive environment for patients and staff
• We provide health care - without judgment
• We maintain responsible business practices
• We regularly demonstrate our shared organizational workplace values and standards in order to educate and care for the communities that we serve

BENEFITS

• Paid Time Off
• Paid Parental Leave
• Medical 90% employer-paid base medical plans for single coverage
• Dental
• Vision 100% employer paid
• Life Insurance 100% employer paid
• Accidental Death & Disability 100% employer paid
• Long Term/Short Term Disability 100% employer paid
• 401(k) with matching employer contribution up to 4%
• Nine (9) paid holidays per year

WHAT YOU WILL DO

• Supports the Director of Marketing in developing and implementing digital strategic plans for campaigns, with a focus on growing and engaging new audiences and expanding the reach of the organization on multiple platforms.
• Plans, manages, and creates content to maintain PPGOH’s social media presence, ensuring a steady drumbeat of strategic content is issued across channels such as Facebook, LinkedIn, Twitter, Instagram, and TikTok.
• Performs daily social media engagement including responses, social listening, appearing in and sharing content, and implementing current trends and best practices.
• Tracks engagement, followers, and other relevant metrics and analyzes the results of social media campaigns.
• Collaborates with the Marketing and Communications team to develop creative and engaging content to reach targeted audiences and align with PPGOH’s strategic plan and PPFA’s “mission days.” This content includes, but is not limited to blog posts, reels, graphics, and emails.
• Builds and manages the PPGOH website, enhancing accessibility, SEO, navigation, and optimizing the user experience, liaising with PPFA when needed.
• Builds and schedules marketing emails, internal digital communications, and donor newsletters while ensuring design and layouts are optimized and mobile-friendly.
• Creates and runs A/B tests for emails and digital ads; analyzes the performance and adjusts content and strategies accordingly.
• Supports the Director of Marketing in defining, tracking, analyzing, and reporting on KPIs as needed.

SUPERVISORY RESPONSIBILITIES

None

WHAT YOU WILL BRING

• Bachelor’s degree in Marketing, Digital Communications, or related field preferred
• 3-4 years in social media and digital content management will be considered in lieu of degree
• 3 years’ experience in digital communications, social media, Google Analytics, website management, and other web development tools
• Excellent communication (oral, written, presentation, and image) skills and the ability to move people to action.
• Creative eye for graphic design and developing content across a variety of channels and platforms (extensive design experience is not required).
• Proficiency in Microsoft Office suite and in the strategic use of Facebook, Twitter, Instagram, TikTok and other social media platforms, as well as social media management systems.
• Ability to record and edit (as well as appear in) video content for social media channels.
• Ability to create and execute digital campaigns across audiences and channels with an ability to match content and tone accordingly.

PROMISE TO OUR ASSOCIATES

Planned Parenthood has served Ohioans with safe, accessible, and affordable health care for 100 years and welcomed more than 100,000 patient visits to our health centers in 2020. Every day, we fight to provide this care to everyone, no matter their income level, insurance status, zip code, color, creed, or country of origin.

As a mission-driven health care provider, Planned Parenthood is dedicated to ending health disparities and achieving health equity among all races. We work on all levels through our health centers, educational programming, and public policy to make the greatest impact on the communities we serve.

In order to become the leading organization for high quality reproductive health care, we continuously strive to create a supportive work environment that results in a positive experience for patients and associates alike. We find this support in our In This Together workplace values and service standards that bring associates together and foster an inclusive culture.

Planned Parenthood of Greater Ohio (PPGOH) is an equal opportunity employer. We care for our business by ensuring that all of our decisions regarding the employment relationship, including the terms, conditions, and privileges of employment, are in accordance with our principles of equal opportunity.

As a matter of PPGOH policy we affirm that we respect and honor all people and we will not discriminate against employees or applicants for employment on the basis of sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender, gender identity, gender expression, race, color, ethnicity, religion, national origin, ancestry, age, disability, medical condition, genetic information, marital status, sexual orientation, political affiliation, military and veteran status, or any other legally protected characteristic.

In addition to the above commitments, PPGOH seeks to have employees that reflect the broad diversity of those that we serve and we encourage all who are ready to be In This Together to apply.