Casino Marketing Executive Job at Grand Casino
It's fun to work in a company where people truly BELIEVE in what they're doing!
We're committed to bringing passion and customer focus to the business.
Are you a competitive spirit who thrives for daily excellence? Do you want wild growth along with working alongside happy, enthusiastic over-achievers? Then we welcome you to become a part of Minnesota’s Most Liked Casino!
SUMMARY
At Grand Casinos the primary purpose of the Casino Marketing Executive is to generate incremental gaming revenue by acquiring and increasing visitation of new, low-frequent premium casino Guests. The Casino Marketing Executive will build Guest loyalty by using sales and marketing techniques that promote memorable Guest experiences and positive brand awareness of Grand Casinos. This position will provide schedule flexibility including remote workdays and the ability to earn quarterly performance bonuses based on meeting determined sale goals.
MEETING PERFORMANCE EXPECTATIONS
To excel in this position, an individual must possess an entrepreneurial mindset focused on creatively selling the experiences provided by Grand Casino with a proven track record of meeting and exceeding sales quotas. Responsibilities listed below are representative of the knowledge, skills and/or abilities needed to effectively perform this position. Reasonable accommodations may be made to enable individuals with disabilities to perform these functions.
ESSENTIAL DUTIES OF THE POSITION
- Acquire and enroll new premium casino Guests into the Grand Rewards loyalty program.
- Increase visitation rates amongst assigned premium casino Guests.
- Devote a significant amount of work time to outbound communication efforts to assigned premium Guests promoting the property, experiences and benefits offered by Grand Casino.
- Responsible for meeting and exceeding predetermined quarterly revenue goals and measurable objectives for assigned premium Guests.
- Utilize CMS program to track all premium Guest contacts, preferences, and assigned/completed tasks with the purpose of crafting personalized offers and incentives that appeal to those premium Guests.
- Utilize sales tracking dashboards to monitor individual and team progress and make real-time business decisions based on projections.
- Responsible for arranging all aspects of the premium casino Guests trip including hotel accommodations, dining reservations, Free Play rewards and entertainment.
- Plan, attend, and host Guest onsite/offsite events.
- Work collaboratively with other Associates within Player Development, Food and Beverage, Gaming and Hotel to ensure a memorable Guest experience or correct areas of opportunity.
- Comply with all casino rules, regulations, laws, and policies and conducts themselves with highest levels of honesty and integrity.
- Perform other duties as requested by Player Development leadership that support the Player Development department and Grand Casino.
LEADERSHIP FRAMEWORK
- Serves and develops others by building relationships.
- Fosters an inclusive workplace where inclusion and individual differences are valued.
- Collaborates across boundaries to achieve common goals. Aligns organizational objectives and practices with Mille Lacs Band traditions or interests as appropriate.
- Sets direction and influences others to translate vision into action.
- Demonstrates drive for continued personal and professional growth.
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If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
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