Social Media Specialist Job at In-N-Out
Come join our family at In-N-Out Burger!
In-N-Out Burger has an excellent opportunity for a full-time Social Media Specialist based in our Irvine, CA location. This position reports to a Marketing Supervisor or Marketing Manager and is primarily responsible for proper coordination of various elements for social marketing, managing social related projects, and executing social media programs and activities; as well as limited support to digital needs for multi-channel campaigns.
- This position is full-time, in-office only.
General Responsibilities
- Responsible for coordinating, project management and facilitating social media; as well as facilitate social creative with key players (creative, foundation team, Company Store team, Operations, etc.)
- Responsible for reviewing, tracking, and reporting on various social analytics such as social performance/engagement, audience measurement, conversion, sales generation, acquisition, etc. using Google Analytics and social platform analytics
- Provide thoughtful insights and identify trends to Company leaders; and use this information to influence the creative for social media and in some cases, digital media and emails.
- Monitor, track and, engage across all social touchpoints to ensure that other internal departments are aware of the social analytics and can prepare or provide guidance on customer/media responses.
- Work with graphic design team or external agency to pitch and develop creative related to social; and manage the social calendars for Company, Foundations, and Company Store.
- Act as liaison for the creative (concept to finish) in order to execute social programs and campaigns, to promote new products and promotions; evaluate results and provide insights.
- Stay ahead of and research social digital trends to influence how we show up on various social and digital media platforms.
- Collaborate and Support junior social marketing associates.
Work Schedule + Benefits
- Full-time, Hourly, Non-Exempt
- Office Hours: Monday-Friday, 8:00 am-5:00 pm
- Department needs may call for occasional overtime
- Excellent Benefits, to include Medical, Dental, Vision, Life Insurance, FSA’s, 401(k)/Profit Sharing Plan, Adoption Assistance, Education Reimbursement, Supplemental Health Plans and Pet Insurance
- Pay Range is $33.00-$38.00 per hour
The above represents the expected pay range for this job requisition. Ultimately, in determining your pay, we'll consider your experience and other job-related factors.
Qualifications
- 3-5 years' experiencein digital marketing and social media; required
- Bachelor's degree required in Marketing, Business Communication or related field; courses should have an emphasis on Marketing, Digital, e-commerce, etc.
- Proficient in Microsoft Office Suite, Asana, Google Analytics, and Social platforms (i.e. Facebook, Instagram, Pinterest, Twitter, LinkedIn, Tiktok, reddit, giphy, etc).
- Basic understanding of Adobe Suite (Illustrator/Photoshop) and ESP (email service provider: Mailchimp and/or Klaviyo); required
- Website knowledgeable (i.e. HTML, coding logic, set-up, etc.); required
- Highly organized with strong project management skills and proven ability to take projects from concept development to production
- Ability to multi-task and manage time efficiently to deliver quality work under tight deadlines
- Excellent verbal and written communication skills; ability to communicate professionally with all levels of the organization
- Excellent problem solving skills
- Ability to work collaboratively and be an integral part of an overall team environment
- Must be self-motivated, an ongoing learner and committed to staying current on ever changing social technology platforms and trends
- Ability to maintain strict confidentiality
- For Store associates:
- Minimum one (1) year tenure with In-N-Out Burger
- Minimum Level 3
- No Final Warnings in the last six (6) months and must be in good standing with Management
In-N-Out Burger was founded in 1948 by Harry and Esther Snyder in Baldwin Park, California, and remains privately owned and operated. Under the direction of the Snyder family, the company has opened restaurants throughout California, Nevada, Arizona, Utah, Texas, Oregon, and Colorado. In-N-Out Burger’s menu has remained the same since 1948. We have maintained a simple philosophy – serve only the highest quality product, prepare it in a clean and sparkling environment, and serve it in a warm and friendly manner. We have built a reputation for fresh, made-to-order foods prepared and served by friendly, well trained Associates.
In-N-Out Burger offers a competitive salary and comprehensive benefits package. We are an Equal Opportunity Employer by choice. Should there be a need, In-N-Out Burger will provide reasonable accommodation to complete the interview process upon request.
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