Paid Social Specialist - Remote Job at Advantage Solutions
Summary:
The role we are looking to fill is for a Specialist of Paid Social. This person will be responsible for day-to-day strategy and execution of paid social campaigns, by outlining effective strategies and techniques for accounts, implementing paid media disciplines, presenting recommendations and strategy to clients, as well as leading and mentoring junior team members. The role requires a demonstrated and comprehensive knowledge of paid social to effectively drive day-to-day tactical execution of the campaigns and continually exceed client expectations.
Qualifications:
Responsibilities:
About AMP Agency
AMP Agency is a full-service, integrated marketing agency with offices in Boston, New York, Seattle and Los Angeles. We're a team of creative minds, digital strategists, social and behavioral scientists and media experts that focus on creating contextually relevant consumer engagements across digital and physical brand experiences. We employ an "Insights Inspired, Results Driven" approach to design end-to-end marketing solutions for the brands with which we partner.
AMP Agency is committed to Diversity, Equity and Inclusion. AMP is an equal opportunity employer and encourages people from all backgrounds and experiences to apply. AMP Agency does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age or other legally protected status. We prohibit harassment of applicants and employees based on any of these protected categories.
The salary range for this role is $60,000 - $65,000. Responsibilities:
Essential Job Duties and Responsibilities
Supervisory Responsibilities
Travel and/or Driving Requirements
Minimum Qualifications The following are the minimum job-related qualifications which an individual needs in order to successfully perform the essential duties and responsibilities of the job
Education Level:
Field of Study/Area of Experience:
2-4 years of experience with combined media experience, preferably in an Agency environment
Skills, Knowledge and Abilities
Environmental & Physical Requirements
Additional Information Regarding Advantage Solutions Job Duties and Job Descriptions
Job duties include additional responsibilities as assigned by one’s supervisor or other manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law. The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.
Any estimate, schedule, or guideline provided to associates in this job description or elsewhere in connection with their jobs is only intended to help describe job duties and for planning purposes. Regardless of any such estimate, schedule, or guideline, associates must always record all time worked for our company (which includes but is not limited to on-site work time in an assigned store, office, or other work location; required waiting time; administrative time; and work-related travel time). Important Information:
The Company is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, the Company shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.
Specialist, Paid Social (Remote)
The role we are looking to fill is for a Specialist of Paid Social. This person will be responsible for day-to-day strategy and execution of paid social campaigns, by outlining effective strategies and techniques for accounts, implementing paid media disciplines, presenting recommendations and strategy to clients, as well as leading and mentoring junior team members. The role requires a demonstrated and comprehensive knowledge of paid social to effectively drive day-to-day tactical execution of the campaigns and continually exceed client expectations.
Qualifications:
Bachelor’s degree required- 2+ years paid social experience
- Prior experience leading channel strategy, approach and plan development for paid social
- Experience analyzing paid campaign results and developing insights/recommendations/optimizations
- In-depth experience managing campaigns within (but not limited to): Meta (Facebook/Instagram), Pinterest, TikTok, LinkedIn, Snapchat, Twitter
- Bonuses:
- Meta Blueprint certification
- Previous experience managing others
- Advanced computer skills, proven proficiency in Excel, PowerPoint and Google Docs
Responsibilities:
Lead the strategy and execution of paid social campaigns across multiple clients, including but not limited to account strategy development, setup, and management- Must have experience working directly in social platforms managing paid campaigns including but not limited to: Meta (Facebook, Instagram), Pinterest, Snapchat, LinkedIn, TikTok, Twitter, etc.
- Monitor campaign performance, including owning budget pacing
- Build and establish client relationships by acting as the lead day-to-day contact for client communication, running client meetings, statuses, and presentations.
- Supervise, train and mentor junior team members to build skillsets, and foster strong career growth trajectory within the AMP paid social team
- Help manage workflow and allocation of tasks to Paid Social Coordinators on the team
- Act as a ‘quality assurance’ manager to ensure all deliverables are client-ready & error-free before they are sent externally
- Proactively identify areas of opportunity to improve efficiency and present data-driven recommendations that improve current marketing and business practices
- Use statistical analysis to draw conclusions about marketing campaign performance, and provide insights and recommendations
- Monitor media and competitive trends, best practices and techniques to demonstrate thought leadership, both internally and externally, ensuring account growth and identifying new opportunities
- Self-motivated & ability to work autonomously
- Strong communication and presentation skills
- Exceptional organizational and time management skills
- Be comfortable managing upwards when necessary, to tap into Director and/or Executive level resources to help troubleshoot client and/or team issues
- Ability to stay current on search trends, new opportunities, and industry changes
- Ability to consistently perform under pressure in a fast-paced environment as an individual on a team
- Proven ability to manage multiple projects, drive hard to completion, and deliver effective results
About AMP Agency
AMP Agency is a full-service, integrated marketing agency with offices in Boston, New York, Seattle and Los Angeles. We're a team of creative minds, digital strategists, social and behavioral scientists and media experts that focus on creating contextually relevant consumer engagements across digital and physical brand experiences. We employ an "Insights Inspired, Results Driven" approach to design end-to-end marketing solutions for the brands with which we partner.
AMP Agency is committed to Diversity, Equity and Inclusion. AMP is an equal opportunity employer and encourages people from all backgrounds and experiences to apply. AMP Agency does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age or other legally protected status. We prohibit harassment of applicants and employees based on any of these protected categories.
The salary range for this role is $60,000 - $65,000.
The Company is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods. The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.
Essential Job Duties and Responsibilities
- Drive the execution of paid search, SEO, and/or media marketing programs to meet client needs.
- Develop and manage implementation of program and strategy to ensure all timeframes and budgets are adhered to.
- Manage multiple paid search budgets and forecasts for assigned client program.
- Aid in Paid Search, SEO, and/or media competitive analyses – keyword/bidding strategy, architecture review, content/bidding optimization, and offsite authority.
- Provide client business and marketing recommendations.
- Analyze and present results and reports for clients to measure the value/impact of performance based programs.
- Performs other duties as assigned
Supervisory Responsibilities
Direct Reports
- This position does not have supervisory responsibilities for direct reports
Indirect Reports
- Does not have direct reports, but may delegate work of others and provide guidance, direction and mentoring to indirect reports
Travel and/or Driving Requirements
- Travel is not an essential duty and function of this job. Driving is an essential duty or function of this job.
- Travel up to 5 %
Minimum Qualifications The following are the minimum job-related qualifications which an individual needs in order to successfully perform the essential duties and responsibilities of the job
Education Level:
(Required): Bachelor's Degree or equivalent experience
Field of Study/Area of Experience:
2-4 years of experience with combined media experience, preferably in an Agency environment
Skills, Knowledge and Abilities
- Possess an in-depth understanding of search engine marketing, and digital marketing;
- Ability to meet tight deadlines while juggling multiple projects simultaneously
- Ability to consistently perform under pressure in a fast-paced environment as an individual on a team;
- Extremely organized and high attention to detail;
- Expresses oneself (in writing and verbally) clearly, concisely, and thoroughly;
- Demonstrated interest in keeping up with emerging technologies and the digital marketing;
- Knowledge of HTML and JavaScript a plus.
Environmental & Physical Requirements
Office / Sedentary Requirements
Incumbent must be able to perform the essential functions of the job. Work is performed primarily in an office environment. Typically requires the ability to sit for extended periods of time (66%+ each day), ability to hear the telephone, ability to enter data on a computer and may also require the ability to lift up to 10 pounds.
Incumbent must be able to perform the essential functions of the job. Work is performed primarily in an office environment. Typically requires the ability to sit for extended periods of time (66%+ each day), ability to hear the telephone, ability to enter data on a computer and may also require the ability to lift up to 10 pounds.
Additional Information Regarding Advantage Solutions Job Duties and Job Descriptions
Job duties include additional responsibilities as assigned by one’s supervisor or other manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law. The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.
Any estimate, schedule, or guideline provided to associates in this job description or elsewhere in connection with their jobs is only intended to help describe job duties and for planning purposes. Regardless of any such estimate, schedule, or guideline, associates must always record all time worked for our company (which includes but is not limited to on-site work time in an assigned store, office, or other work location; required waiting time; administrative time; and work-related travel time).
The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of associates so classified.
The Company is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, the Company shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.
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