Director, Center for Marketing and Consumer Insights Job at Villanova University
Posting Number:
20223473S
Position Title:
Director, Center for Marketing and Consumer Insights
Position Type:
Staff
Location:
Villanova, PA
Recruitment Type:
Internal/External Applicants
Work Schedule:
full-time/12-months
Avg Hours Week
Department:
216-Dean - Villanova School of Business
Position Summary:
The Director will serve in a leadership role for the Center for Marketing and Consumer Insights (Center) by leading the development and implementation of Center strategy including programmatic, educational, and professional development opportunities driven by the Center. The Director will report to the Faculty Director of the Center. The Director will develop short- and long-term strategic goals for the Center and lead the CMCI team toward achieving these goals. Additionally, this role will include identifying strategic partnerships within and outside Villanova and managing relationships with internal and external stakeholders such as students, staff, faculty, alumni and employers.
The Center was established in 2014 to provide outstanding academic and professional development opportunities to Villanova students interested in cross-disciplinary marketing experiences with an emphasis on marketing insights/analytics. The Center supports faculty research and teaching and works to connect and mobilize the Villanova marketing community through educational programs, thought leadership initiatives, and networking events with the intent to expand the horizons of a new generation of marketing leaders and generate vibrant conversations on issues facing the marketing industry.
Key responsibilities of the Director include leading the CMCI team in developing and executing Center strategic initiatives. The Director will directly supervise paid student undergraduate and graduate interns. The Director will also be responsible for managing ongoing operations of the Center, fiscal reporting and event management. Additional duties of the Director include building relationships with key internal and external stakeholders, developing and managing critical marketing and communications functions including the Center webpage, managing Center membership (on-boarding, roll-off and directory) and managing the overall budgeting activities.
Occasional travel is required with this role as are early starts, evenings, and/or weekends.
Villanova is a Catholic university sponsored by the Augustinian order. Diversity and inclusion have been and will continue to be an integral component of Villanova University’s mission. The University is an Equal Opportunity/Affirmative Action employer and seeks candidates who understand, respect and can contribute to the University’s mission and values.
Duties and Responsibilities:
- Center Strategy Development – Lead the CMCI team on the development and implementation of strategies and initiatives. Conduct research on best practices in cross-disciplinary marketing/data/insights programming and create metrics to determine program success.
- Program Development and Execution – Develop, organize, and implement signature Center programs and events in support of the Center strategic goals. Director will be the point person for managing all existing Center events including, but not limited to special events (e.g., Marketing Mania), student immersions (e.g., Winter Break Immersions Program), employer programming (Marketing Meetups), industry conferences, site visits, treks, study abroad (e.g., CoSMIC Urbino program), virtual programs, and activities related to the Consumer Insights Lab. The Director will identify and develop new opportunities for initiatives that cut across disciplines consistent with Center strategy (e.g., data technology, MIS, programming, etc.).
- Center Philanthropy Strategy. Develop a plan to ensure the Center’s long-term financial sustainability, including major gifts and ultimately the endowment of the Center. Manage relationships through active engagement and communications with the Center’s Executive Board and Advisory Council. Proactively identify potential donors and work in conjunction with the University Advancement team to close deals and manage cash flow to support Center initiatives.
- Manage Center Relationships and Operations – Serve as the primary point of contact for Center donors and ensure proper stewardship of Advisory Council members, with a particular focus on top donors. Lead the Center team in creating and developing the Center’s internal and external communications strategy. Manage the Center budget, process requests for payments, etc. Collaborate with faculty and staff across the University to advance Center initiatives. Develop content for newsletters, Annual Review, and other publications.
Minimum Qualifications:
- Bachelor’s degree required.
- Prior experience using strong program and project management skills, the ability to prioritize work and handle multiple tasks, proficiency with Microsoft Office applications, and knowledge of general office equipment required.
- Excellent oral and written communication skills; strong organizational, problem-solving, decision making and interpersonal skills required.
Preferred Qualifications:
- Marketing, Analytics, Communication or Business degree preferred from a reputable and accredited institution.
- MBA or related advanced degree preferred.
- 3-5 years in a relevant and applicable work environment preferred; the equivalent of work experience or years of education will be considered.
- Prior experience in marketing, marketing research, and/or insights/analytics preferred.
Physical Requirements and/or Unusual Work Hours:
Occasional travel is required with this role as are occasional early starts, evenings, and/or weekends.
Special Message to Applicants:
Posting Date:
03/15/2023
Closing Date (11:59pm ET):
Salary Posting Information:
Commensurate with experience.
Salary Band:
J
Job Classification:
exempt
References Needed
References Needed
Minimum Number of References Needed
3
Maximum Number of References Needed
3
Please Note :
blog.nvalabs.org is the go-to platform for job seekers looking for the best job postings from around the web. With a focus on quality, the platform guarantees that all job postings are from reliable sources and are up-to-date. It also offers a variety of tools to help users find the perfect job for them, such as searching by location and filtering by industry. Furthermore, blog.nvalabs.org provides helpful resources like resume tips and career advice to give job seekers an edge in their search. With its commitment to quality and user-friendliness, Site.com is the ideal place to find your next job.